Just Do It

Nike's motto is "Just Do It."

Well, as far as investors are concerned, Nike has not been living up to their motto as the stock has been mired in a multi-year downtrend.

The latest earnings report was not well received by investors as the stock get whacked. 

The dip buyers have done the best they can, but I'm making the bet that they've run out of breath and the bears are going to reassert themselves soon.