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Costco earns its margins before you even whip out your credit card at the checkout counter.

How?

They get paid upfront, selling you an annual "membership" that allows you to shop at Costco. That membership is all margin for Costco....

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There are no free lunches on Wall Street and certainly not in options trading. 

It might be sexy to tell people that we’re “options premium sellers” and suggest that all we do is sell naked options that expire worthless – while keeping all the...

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There's a time to be aggressive and go for big gains, and there's a time to shoot for higher probabilities with smaller payout potentials.

I'm finding it hard to muster any conviction to go either long or short right now, as I can make...

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Depending on who you ask, people might agree that consumers are feeling the pinch of inflation. The sentiment that I encounter on a nearly daily basis is: "I can't believe how much _____ costs now. It's insane!"

If we look at a daily chart of...

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Yesterday's trading action in $TLT, the 20-year treasury bond ETF, gives me confidence that it might have been a near-term low.

I'm making the bet that it'll hold for at least a few weeks. And the elevated options premiums here give us ample...

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After slowly dipping my toes last week into the idea that it might be time to start getting into some new long exposure, the market's reaction to the latest Federal Reserve action tells me the direction is still sideways until further notice.

...

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The post-fed interest rates decision hangover this week has thrown stocks back into the sideways slop zone. Therefore, until conditions change, we're going to keep selling premium to ride this out.

Today's trade is a defined risk premium...

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While the stock market continues to digest its recent run and weave through this sideways consolidation, we're starting to get some pretty clear hints on which stocks will likely be leaders if/when the bull market resumes.

Today's trade is an...

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The markets are telling us it still wants sideways for longer.

We know this script, and we know it's been working. So we're going to keep chopping this wood until the markets tell us to get more directionally aggressive.

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Ok, that's a stupid question but I'm out of pithy headlines.

When the market more or less is only offering you one style of options trade that makes sense in this environment, things might get a bit monotonous around here. And when that...

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The hunt for premium selling opportunities continues. And today's trade is in a name that is heavily weighted in the Home Construction sector ETF, where options premiums -- sector-wide -- are a bit more elevated than the rest.

Thankfully,...

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He had it coming.

But this isn't really about Philip and his cancer sticks.

Instead, I'm going to sell premium in his Philip Morris stock options, betting on the company going nowhere for at least the next month.

First up, look...

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As I mentioned last week, we're in an environment where we want to be collecting delta-neutral options premium. Unfortunately, we can either pick instruments that are in well-defined ranges or we can sell high implied volatility, but it's...

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Today's trade was crowdsourced in the All Star Options Telegram chat. Thanks to those of you who brainstormed with me.

As you know, I'm on the hunt for rangebound instruments to sell delta-neutral premiums in. The problem is -- it's getting...

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At the risk of sounding like a broken record, I'm continuing my theme of the past week of looking for opportunities to sell premium in mostly delta-neutral options trades.

"Delta-neutral" basically means I'm looking to collect income in...

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The longer I’ve been in this business of trading, the more I’ve come to realize that “get better at smarter trading” is not the answer to the question: “How do I make more money as a Trader?”

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This trade doesn't need a long-winded send-up. Because it's the same story as the trade we put on in $FCX on Friday.

So let's get right to it.

Here's the trade:

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As I and the team have discussed on The Morning Show and this week's Options Jam Session, I'm on the hunt for opportunities to sell delta-neutral option premium with $VIX exploring higher levels than we've seen in recent months.

Today's trade...

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