If you love guacamole, chips, and buying on dips, you'll like this play. Our latest Under the Hood Report is out and a familiar eatery is offering up a nice deal for lunch.

From the desk of Steve Strazza @Sstrazza.

Welcome to our "Under The Hood" column for the week ended October 23, 2020.

What we do is analyze the most popular stocks during the week and find opportunities to either join in and ride these momentum names higher, or fade the crowd and bet against them.

We use a variety of sources to generate the list of most popular names. There are so many new data sources available that all we need to do is organize and curate them in a way that shows us exactly what we want: A list of stocks that are seeing an unusual increase in investor interest.

Whether we're measuring increasing interest based on large institutional purchases, unusual options activity, or simply our proprietary lists of trending tickers... there is a lot of overlap.

The bottom line is there are a million ways to skin this cat. Relying on our entire arsenal of data makes us confident that we're producing the best list each week and gives us more optionality in terms of finding the most favorable trade setups for our clients.

There are a lot of new names on our list this week. Some look really good,...

Today we want to discuss two long ideas that might seem counterintuitive at first, making this both an actionable and educational post.

Let's get into it.

This week we're looking at a long setup in the Auto sector.

We retired our "Five Bull Market Barometers" in mid-July to make room for a new weekly post that's focused on the three most important charts for the week ahead.

This is that post, so let's jump into this week's edition.

From the desk of Steve Strazza @Sstrazza

Thanks to everyone for participating in this Week's Mystery Chart.

We went "bottom fishing" with this week's selection, posting a mystery chart that featured a potential bottoming pattern complete with a failed breakdown, fast move higher, and a successful retest of support. These are all bullish characteristics that point to a higher likelihood of this being a true trend reversal.

As we noted earlier this week, bottom fishing is a risky game. But, if we play the bottoming process responsibly, the market could offer us some delicious rewards.

Let's dive right in...

From the desk of Steve Strazza @Sstrazza.

This week we held October’s Monthly Conference Call which our Premium Members can access and rewatch here.

In this post, we’ll provide a summary of the call by highlighting 5 of the most important charts/topics we covered along with commentary on each.

Let’s dive into it.

Bullish setups continue to appear -- and work. Sure, there are plenty of reasons for weaker souls to sit on the sidelines over the next few weeks. But only price pays, and when we can use options to clearly define our risks while still participating in a chance for gains, we'd be irresponsible if we didn't step to the plate to take our swings.

Today's trade comes from the recently updated "2 to 100 Club" list and is a $3.7 billion online personal styling and clothing platform.

In this episode of The Money Game, Phil asks about what's more important to me. Is it collecting material things, or enjoying experiences with family and friends?

For me, it's quite obvious after looking back that I've enjoyed my experiences traveling throughout Asia and Europe with my wife. I remember my Dad let me skip school when I was 11 years old to go to Marlins Opening Day in 1993 (My mom was thrilled about that). I have a nice watch that I never wear. I haven't bought a car since 1997. And I have little interest in wearing that nice watch, or yet alone buying another one. I think cars are cool, but I'm still in no rush to go get one.

Let's go out for sushi. How about a hike? College football game perhaps? Let's throw a charity event and raise a ton of money to help people. Want to come to Edison, NJ for Indian food? Go wine tasting in Sonoma Valley? Hit the beaches in Miami or the Caribbean?

I'd rather do all that stuff than collect more "things". But I hadn't really thought of it that way until I really...

People tell me we're in a bubble.

They tell me that stocks only go up.

"Too high"

"Long in the tooth" (whatever that means).

I see some of the biggest representatives of global growth making absolutely zero progress since 2007.

From the desk of Steve Strazza @Sstrazza

Welcome to the 2 to 100 club.

Something we’ve been working on internally this year is using various bottoms-up tools and scans to complement our top-down approach. One way we’re doing this is by identifying stocks as they climb the market-cap ladder from small, to mid, to large, and ultimately to mega-cap status (over $200B).

Once they graduate from small-cap to mid-cap status (over $2B) they come on our radar.

But the scan doesn’t just end there. We only want to look at the strongest growth industries in the market as that is typically where these potential 50-baggers come from.

Some of the best performers in recent decades – stocks like Priceline, Amazon, Netflix, and Salesforce, to a myriad of others… all would have been on this list at some point during their journey to becoming the market behemoths they are today.

When you look at the stocks in our table you will notice we are only focused on technology and growth industry groups such as Software,...

Sometimes we traders overcomplicate things. With so many choices, so many moving parts, so many headlines, so many things vying for our attention on a minute by minute basis, it is easy to become overwhelmed.

It seems so obvious, but often the smartest -- yet the simplest -- thing to do is just keep investing in winners. Objects in motion tend to stay in motion, right? And if we can construct options trades that take advantage of that momentum while defining our risks in case we happen to be the last suckers to pile in before the reversal -- then we should do that all day long and twice on Sundays, right?

With that in mind, today's trade is a momentum name that is no stranger to anyone who has been paying attention to hot names this year.